[ Public Relations ]

The Lake Gaston Project
CMT was selected by the City of Virginia Beach to research, develop, orchestrate and evaluate a special event honoring the completion of the Lake Gaston Pipeline. An identity for the event was developed, along with a commemorative poster and water bottle label. In the end, the project achieved in excess of $150,000 in broadcast and print media coverage, and was named the “Top Story of the Year” by The Virginian Pilot.